At Chic Icon we are always updated on the newest trends, and these new designers currently setting them. Bringing youth to fashion internationally, here are some of the new designers we are obsessed with right now! Each designer is very different bringing a variety of styles to match any mood and occasion.
Di Petsa
Experience the purest expression of intimacy with trendsetting street style brand Di Petsa! Designer Dimitra Petsa has designed clothing that is ideal for any woman who wishes to feel free thanks to her distinctive take on modern fashion. Most people relate to Di Petsa as the sensual, body-conscious brand since the garments are not only designed to embrace the curves of the ordinary woman but also take into account what is happening inside the woman’s body.
The designer’s most recent fashion contribution has been the wet dresses, a unique way of draping, sewing, and mixing sheer, generally white materials to make the dresses appear drenched in water. These garments were designed to commemorate the many types of human fluids and have piqued the interest of numerous celebrities, including Bella Hadid, Megan Fox, and songstress Lizzo. Dimitra is always creating great collections, bridal wear, and rituals that will certainly keep Di Petsa in the spotlight. It is a contemporary brand that connects art, aesthetics, and philosophical understanding!
Website, Instagram
The Cut
Get the perfect cut for you with evening wear brand The Cut! This is one of our favorite new brands from the UAE. The brand was established in 2019 by two Emirati entrepreneur designers Sara and Hind Alfahim. Their passion for design and retail motivated them to open the ready-to-wear couture brand. Seeking to feel the gap in the young formal wear market, the brand has collaborated with Kendall and Kylie label to showcase their collection and enhance the brand’s success.
The Cut’s gowns are perfectly tailored gowns that can be worn for any formal occasion. The designer’s gowns speak luxury through their use of pastel and formal colors. Through their combination of silk, tulle, and sequins these gowns can make any woman feel like a magical princess from a fairytale movie. This is the brand that delivers high-quality evening wear that will be definitely equally loved by local and expat ladies!
Website, Instagram
Yosi Mizrachi
Yosi Mizrachi & Gerta Kian is one of the new hottest bridal and evening wear brands in Israel at the moment. The brand was created by Israeli designers Yosi Mizrachi & Gerta Kian, to captivate the essence of any woman in a gown. Its studio is located in Israel, north of the city of Tiberias. As the brand is expanding, the designers are pleased to announce the opening of a second branch very soon in Tel Aviv. For almost 4 years of working as a group, the designers aim to complement each other’s styles through their creative and imaginative ways of design. Yossi and Greta design gowns that put a contemporary spin on average wedding gowns, with a touch of youthfulness.
They specialize in sewing corsets at a high and precise level that will give any woman the most beautiful shape and curve in the form of elegance. Their gowns are designed to showcase every bride wearing one of their gowns as the most perfect woman on earth, on her most exciting day. Yosi and Gerta’s soon-to-be-released new bridal collection will continue to add flare and modernity with an emphasis on elegance through richer sequined fabrics combined with pure silk, making any woman fall head over heels dying to get married in one of their exceptional gowns.
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Shacreya Collection
Shacreya Rattanachai is the creative and talented designer behind the Shacreya Collection. The brand was created in 2013 in Bangkok, Thailand. Shacreya’s brand started as a dream and has transformed into a miraculous collection worn by many Thai celebrity actresses, singers, models, and even beauty pageant winner Miss Thailand 2020. The Shacreya Collection is one of our favorite street style fashion brands full of timeless designs, sexy, and famine giving every woman a feeling of confidence. Her designs are all unique, with great attention to detail. Shacreya ensures the exclusivity of her brand by creating many designs to be sold as limited editions.
No collection makes brighter statements than the Shacreya collection. The brand plays with colors, different fabrics, and materials to create designs like no other. Shacreya enjoys using colors for her brand to make it fun and interesting to explore. The Shacreya collection has a team of the most skilled tailor that helps add personal touches to client orders. Clients have the option to select a model and tailor the color and fitting to their liking. Shacreya is now available in the multi-brand store Tutus Kurniati in Dubai. And you can look forward to seeing future Shacreya collections in Asian and European markets.
Website, Instagram
Tina Benmorad
Tina Benmorad, the fashion brand built upon a family story! From a young age, Tina loved touching and feeling fabrics. She also grew up watching her grandmother as an embroidery tailor. She is one of the newest up-and-coming designers from Iran with creative and out-of-the-box collections that are guaranteed to attract anyone. In 2018 she established her fashion brand and started working professionally on her designs. Her biggest passion in fashion is using architectural and origami shapes to design clothes. Her collections use several different fabrics such as leather, sequined, pleated, jean, and tulle fabric.
As an act of courage, Tina loves using neon colors and you can simply feel it in her latest collection. Her motto is, “to ensure a bright future you must look brilliant no matter what”. She has made fashion easy for everyone! Her designs are a mixture of funky, classy, chic, and elegant couture. Tina Benmorad creates statement pieces that will certainly draw attention amongst any crowd. The designer does not limit herself to a certain style of design, her mixture of color, fabrics, and cuts are for sure future trendsetters of the Middle East fashion scene.
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