Exciting news! Miss World pageant has announced that its 71st edition will be hosted in the UAE for the first time in history. This is a game changer for the whole beauty industry in GCC countries. The pageant, which has a legacy of more than 70 years and viewership of more than 3 billion every year, will take place in May and will be hosted in a few Emirates with its finals to take place in Dubai or Abu Dhabi – the surprise location will be announced soon.
Another exciting announcement is that the new prize money for the winner will be increased to $1 million, as exclusively confirmed by the Director of Communications Ms Christina Petrakis to Chic Icon. This makes Miss World the new indisputable leader in the world of pageants and beauty competitions.
Miss World in the UAE will be the biggest one in history with a budget of 28 Million USD and A-Lister Celebrities to be confirmed by the new co-owner of Nepali origin Mr. Dipendra Gurung soon.
They short-listed international Hollywood celebrities like Tom Cruise, Leonardo DiCaprio, Tom Holland, Daniel Craig, and Robert Downey Jr. along with legends like Tom Hanks, Arnold Schwarzenegger, and Sylvester Stallone to be among the guests of honor. Lionel Messi, David Beckham, and Bollywood Superstars like Salman Khan, Shah Rukh Khan, Akshay Kumar, Deepika Padukone, Jacqueline Fernandez, and Nora Fatehi are also shortlisted while two former Miss World – Aishwarya Rai & Priyanka Chopra will be presented too.
The most popular artists from the Middle East will be performing at the finals, the access to which is going to be by-invite-only with the presence of Royal Families, World Leaders, High Dignitaries, Philanthropists, and Corporate Houses not only from the MENA Region but from all over the world.
Chic Icon luxury lifestyle magazine is beyond proud and excited to share some exclusive announcements on collaboration with Miss World Pageant Internationally and in the UAE soon. We are thrilled to be soon a part of the most influential and oldest beauty pageant, which stands for social causes and also helps to raise awareness of world issues with its mission “Beauty with a Purpose”, supporting health centers and inspiring people around the world to follow this example.
UK-origin Eric Morley created Miss World Pageant 71 years ago, but since his death 22 years ago, his widow, Julia Morley, has co-chaired the event along with Miss Universe, Miss International, and several others. The Miss World organization, which has franchises in more than 100 countries, has raised more than £1 billion since its founding in 1951 for children’s charities that support disabled and poor kids.
Last year the pageant took place in exotic Puerto Rico, where the new Miss World Karolina Bielawska, was crowned. Ms. Bielawska is from Poland and is studying for a Master’s degree in management, she is very interested and passionate about voluntary work and is currently involved in a project which provides constant help to homeless people in need and raises awareness to fight against social exclusion.
Miss World stands for excellence, integrity, motivation, and empathy among other qualities. It is safe to say that “Beauty with a Purpose”, which was started by Julia Morley in 1972, is the heart of the pageant since it englobes all the mentioned characteristics. This project consists of each country choosing a project close to home and fighting for that cause. So far, contestants have worked in cancer awareness events, encouraging female engineers, visiting children’s hospitals in Panama, raising money for social causes as well as many more inspiring initiatives. Stay tuned for more news to come!
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